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How to Value a Hair and Nail Salon

How to Value a Hair and Nail Salon

Hair and nail salons provide cosmetic hair and nail care services to customers of all ages. In recent years, this industry has experienced revenue and profit decline. However, the hair and nail salon industry is expecting healthy growth in the coming years. This is a positive if you are looking to buy, expand, or sell a hair and nail salon. Whether you are entering or exiting the industry, it is beneficial to understand how to value a hair and nail salon. This can help you to take the next steps in establishing a successful hair and nail salon. 

To learn how to value a hair and nail salon, it is best to receive a business appraisal. As part of a business appraisal, a valuation analyst determines the fair market value of a hair and nail salon. In addition, an appraisal analyzes the strengths and weaknesses of your hair and nail salon. This information is vital if you are looking to maximize the value of a hair and nail salon

Peak Business Valuation, business appraiser, works with hair and nail salons on a regular basis. We are happy to provide you with a business valuation for a hair and nail salon! Peak can also discuss any questions you may have on how to value a hair and nail salon. Schedule your free consultation with Peak by clicking the link below! 

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How to Value a Hair and Nail Salon

When deciding how to value a hair and nail salon, business appraisers may consider a variety of valuation approaches. Typically, Peak Business Valuation uses the market approach and/or the income approach to value a hair and nail salon. However, the business appraiser will determine which method or methods are best as part of the valuation process

Valuing a Hair and Nail Salon Using the Market Approach

The market approach is common when valuing a hair and nail salon. This approach is similar to the real estate appraisal process. When a real estate appraiser values a home, they compare similar houses that recently sold in the area. This allows them to accurately value the home. Similarly, the market approach involves comparing similar businesses that recently sold on the market. If the hair and nail salon is a private company, the expert uses private transaction databases to gather information. 

Multiples for a Hair and Nail Salon

When using the market approach to value a hair and nail salon, business appraisers work with valuation multiples. These are financial ratios that compare a business’s value to metrics such as cash flow, earnings, and sales. To determine the appropriate valuation multiples, business appraisers apply the proper NAICS or SIC code. Below, we highlight SDE, EBITDA, and REV multiples for a hair and nail salon. 

SDE (Seller’s Discretionary Earnings) Multiple for a Hair and Nail Salon
EBITDA Multiples for a Hair and Nail Salon
  • EBITDA multiples represent a hair and nail salon’s earnings before interest, taxes, depreciation, and amortization. This helps the appraiser understand the return on investment (ROI) a hair and nail salon can expect. 
REVENUE or SALES Multiples for a Hair and Nail Salon
  • The REVENUE or SALES multiple measures a hair and nail salon’s value based on the amount of revenue it generates. 

To learn more about how to value a hair and nail salon using the market approach, see Valuation Multiples for a Hair Salon. 

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Valuing a Hair and Nail Salon Using the Income Approach

The income approach is another common valuation method for hair and nail salons. This approach assesses the future cash flow potential of a hair and nail salon. In addition, the income approach looks at the risks associated with buying or selling a hair and nail salon. Below, we discuss a few common risks in this industry. 

    • Key Personnel: Hair and nail salons are responsible for the care and well-being of their customers. As such, having qualified and experienced employees increases customer satisfaction and loyalty at your hair and nail salon. 
    • Regulations: There are various laws and regulations designed to protect hair and nail salon customers. It is crucial to be aware of these regulations to operate a hair and nail salon. 
    • Competition: The hair and nail salon industry is extremely competitive. To succeed, hair and nail salons need to create diverse revenue streams to differentiate from competitors and build a strong reputation. 
    • Financial Performance: Many hair and nail salons struggle to increase profitability. To combat this, it is important to have strong financial planning and budgeting skills. 

Methods to Value a Hair and Nail Salon Using the Income Approach

There are many variations of the income approach for valuing a hair and nail salon. The most common methods are the capitalization of cash flow method and the discounted cash flow method. Both of these methods consider the future cash flow potential of a hair and nail salon. Below, we discuss how to value a hair and nail salon using these valuation approaches. 

Capitalization of Cash Flow Method

The capitalization of cash flow method is best for hair and nail salons with stable histories. When using the capitalization of cash flow method, business appraisers determine an appropriate amount of cash flow for a specific period. The business appraiser then applies a capitalization rate to the cash flow which represents a reasonable rate of return a salon can expect. In addition, the capitalization of cash flow method assesses the risks of a hair and nail salon. We highlight a few of these risks above. 

Discounted Cash Flow Method

The discounted cash flow method is best for hair and nail salons with healthy financial histories and predictable forecasts. This valuation approach involves projecting future cash flows over a 3-5-year period. The cash flows are then divided by a discount rate rather than a cap rate. This process takes the time value of money into account. Keep in mind, the discounted cash flow method is less common since it is limited to future cash flow estimates which can be arbitrary. 

Summary

If you are looking to buy, expand, or sell a hair and nail salon, it is important to understand how to value a hair and nail salon. There are several valuation approaches a business appraiser may use during the valuation process. To understand which method is suitable for valuing a hair and nail salon, receive a business appraisal. As part of business appraisal, valuation experts determine the fair market value of a hair and nail salon. In addition, they will discuss the risks and opportunities of your hair and nail salon. This information is vital if you are looking to increase the value of a hair and nail salon. See also, Valuing a Hair Salon, and Value Drivers for a Hair Salon

Peak Business Valuation, business appraiser, is happy to help! At Peak, we work with many hair and nail salons throughout the country. We are happy to provide you with a business valuation for a hair and nail salon! In addition, we can answer any questions you may have on the value of a hair and nail salon. Schedule a free consultation below to get started today! 

For more information see Valuing a Hair Salon, Valuation Multiples for a Hair Salon, and Value Drivers for a Hair Salon.

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